Whether you are a first time visitor to Jerusalem, or you make your permanent home here, Bitemojo’s tasting tour of Jerusalem will help you discover a Jerusalem you never knew. You start by downloading the Bitemojo free app to your cell phone. After signing up, deciding which gourmet tasting tour you would like, and paying (around 25 EUR, or 100 NIS per tour) you will be able to access your route including maps, points of interest, and most important, your bites.
What is a bite?
The “bite” is Bitemojo’s secret to success. When you begin your self guided tour, you will be directed to various eateries around Jerusalem. You will be given clear walking instructions, a map, a picture of the place, and some background on the proprietor, the building, or the location. Upon arrival, you click on the bite displayed on your phone and present it to the proprietor or waitress. Then, all you have to do is wait, and prepare to be surprised.
On a recent tour, we started with a “bite” consisting of a generous plate of creamed gnocchi in beetroot sauce at upscale Luciana Restaurant in Mamilla. Sitting in this restaurant decorated in Tuscan style, it was hard to stop from ordering more food, but we knew that we had better save some room.
Next we stopped off for a glass of boutique Israeli beer at Birateinu on Yanai Street, where we not only enjoyed the beer but were entertained by the knowledgeable owner and learned about the burgeoning homebrewing scene in Israel.
After that we headed up to the famous Mahane Yehuda Market where we were treated to chili con carne and a chaser of beer at Beer Bazaar, and a delicious half of a South American sandwich at Pepitos. All this was had for less than the price of a meal. We saved the Belgian waffle for another day. We were stuffed!
There are a variety of tours available at Bitemojo, ranging from a Mahane Yehuda tour (veggie option available), a Jerusalem nightlife tour, a pub crawl and more. Most tours are strictly kosher, although the East Meets West tour that explores the two distinct parts of Jerusalem include some eateries that are not strictly kosher.
Meeting the "real" Jerusalem
One of the great pleasures of the Bitemojo tour is its self-guided nature. You decide your pace, how much you want to eat, and whether you want to take detours or not. You can start the tour one day and finish it the next. The app provides background information on the places you will visit, as well as some historical facts and interesting stories. You can choose to follow the walking tour, or just focus (as we did) on the bites. Another wonderful feature is that most of the proprietors are primed to not only feed the Bitemojo guests but also chat with them, allowing you an opportunity to get to know some of the real folks in Jerusalem.
Tasty treats off the beaten track
This is a tour for people who like doing things on their own, love food, and enjoy going off the beaten track. If you fit the description, on your next trip to Israel make sure to head over to Bitemojo.
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